Art Deco

A.M Cassandre

In 1901, Adolphe Jean Edouard Mouron was born in Charkov, Ukraine, and he later adopted the name of Adolphe Mouron Cassandre. 

Adolphe Cassandre was a Poster Designer, Painter, Typeface Designer, Artist and Stage Designer. Cassandre studied at Ecoles des Beaux Arts in Paris in 1915, where Cassandre briefly taught in 1934.

In 1936, Cassandre traveled to America, where he designed several surrealistic covers for Alexey Brodovitch at Harper's Bazaar. 1939 saw Cassandre's return to Paris where he remained untill his death in 1968.

Over his lifetime, Cassandre developed the four typefaces; Bifur, Acier, Acier noir, and Cassandre.

< This is one of the covers Casssandre designed for Harpers Bazaar. The colours used in this cover design work softly together and are not over-powering. The layering and positioning of the objects featured in the piece was well thought out and they look like something you would find on someones work desk. I believe his choice of typography was a good one, mixing a simple bold/block style font with a simple caligraphic style works because neither type over-powers the other, they are both on equil ground.

 

< This one uses colours that stand out against each other more and don't blend. Another point that lets this image down is the choice of typography. He has used a small simple font that has been shunned by a much larger and more extravagant font.

References:

http://www.drleslie.com/Contributors/cassandre.shtml